https://medium.com/ill-ixi-lli/i-have-heard-it-said-that-in-the-time-of-socrates-in-athens-there-existed-many-situations-5200a1d99c0a

∞ “In crowds, ‘theaters’, and wherever common people collect or can be caused to, certain species of ideas, words, and figures can be ‘injected’ into the communications body of the group in order to effectively ‘hack the mob’ and exploit them for any or many purposes, often perpetually. This requires nothing more than a framework that rewards standards that lower themselves with every repetition of the schema.”

— D. Stevenson, The Philosophers, the Sophists and the Rhapsodes